Riehlife Back of the Envelope Book Marketing Plan for “Pen to Print” Panel at SCN National Memoir Conference, Austin, Texas

In 2006 I published my book “Sightlines: A Poet’s Diary”with iUniverse. While my first-line audience was friends and family, I quickly found there were second-third-and-fourth-line audiences rippling out there who were interested in my book, my topic, and by extension, in me and what I thought and had to say. I marketed “Sightlines” by every…

Publishing Strategies Examined in Redwood Coast Review article by Daniel Barth, “Staying Afloat: The poor devil author in the 21st century”…”Sightlines” author Riehl interviewed along with Bruce Patterson & Hal Zina Bennett

Click here to read Redwood Coast Review’s lead article by Daniel Barth, “Staying Afloat: The poor devil author in the 21st century,” online in pdf form. Daniel Barth’s article is well-researched and chockfull of information about Big Picture Publishing and how three authors in his region, Northern California, have responded in three distinctive ways to…